Luke Bryan Teams With Dallas Cowboys, Salvation Army for Halftime Performance

Like many Americans, Luke Bryan's Thanksgiving Day will involve plenty of football.

The "Strip It Down" singer revealed on Tuesday (Oct. 27) that he'll be performing live at AT&T Stadium during halftime of the Dallas Cowboys game against the Carolina Panthers on Thanksgiving. The event kicks off the Salvation Army’s annual Red Kettle Campaign, which raises money to help provide meals and shelter for families and Christmas toys for children.

"As a football fan, I’m especially excited to be performing on Thanksgiving Day," says Bryan in a press release. "It’s also an honor to spotlight two great organizations like Dallas Cowboys and The Salvation Army and raise awareness for all the great work they do."

The country star is constantly giving back and helping others, whether it's surprising a mother who recently received a kidney transplant from her daughter or raising money for the Salvation Army.

"It was a perfect fit for what the Red Kettle kickoff represents for our partnership with the Salvation Army,” says Charlotte Jones Anderson, chief brand officer for the Dallas Cowboys and former national advisory chairperson for the Salvation Army. "Millions of families and children are impacted every year by the good works of the Salvation Army, and our goal is to help spread that message and educate Americans that every penny dropped in those red kettles goes toward making a difference."

Bryan's halftime performance will take place on Nov. 26. Learn more about the Salvation Army on their website.

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